How to Inspire with Words: By Dan Rockwell
Words born in the brain touch reason. Words conceived in the heart inspire. Use Head-Words to Inform: #1. Explain facts. Logic doesn’t inspire. Facts are intellectually processed. Reason engages thought, not heart. #2. Invite refutation. Those who aren’t committed find fault; those who are committed find a way. When you share facts with doubters, they […]
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